
Running paid ad campaigns online is an excellent way of finding buyers for your products and services. Also known as Pay-Per-Click (PPC) campaigns, the paid ad campaigns often fetch a high return on investment. However, small businesses that choose DIY campaign setup and management on platforms such as Google and Meta notice a whopping failure rate of around 73%.
Instead of investing money that fetches no significant return, it is better to hire a professional and experienced Google Ads campaign management service. Digital Mitro, a leading PPC agency in Kolkata, India, assures guaranteed success with Meta and Google Ads campaign management. From ad setup to ongoing optimization and support, find a dedicated paid advertising campaign manager with us.
Managing PPC campaigns is complex since it involves expertise in writing compelling ad copies, researching keywords, monitoring and optimizing cost per click, and more. At Digital Mitro, we offer end-to-end service, ensuring a high ROI-driven ad campaign management for Google and Meta.
We have veteran Google Ads managers, possessing years of experience and expertise in setting up ads and running the campaigns successfully. Since different businesses need different types of ad campaigns, here is an insight into our expertise.
We are committed to making client onboarding a seamless affair. Our social media marketing service in India follows a typical five-step procedure discussed briefly in the following.
The quality of the landing page has an impact of around 40% on the overall Google Ads score. The quality score of a Google ad campaign depends on three factors: ad relevance, expected CTR, and landing page experience. Among these three factors, landing page experience matters the most, and many businesses do not obtain an expected return on investment due to poorly optimized landing pages.
Conversion rate increases when the landing page is well-designed and optimized. Digital Mitro has a team of digital marketing experts, possessing years of experience in PPC ad campaign setup and management. If your landing page is not ready, get a free consultation from our experts. What if you have a landing page, though it is not optimized? Get a free landing page optimization service from us.
Digital Mitro brings a blend of powerful visualization and compelling storytelling when it comes to creating advertisements for Meta or Google. We have a professional team of graphic designers who visualize the ad creatives suiting your business requirements. Client inputs have been taken to finalize the ad creatives – we assure a 100% customized solution.
However, visual materials in an advertisement are not enough to improve conversion metrics. A visually appealing image requires powerful copywriting to draw the attention of the target audience. Our in-house copywriters have mastered the art of writing short ad copies for Meta and Google Ads. Creative and compelling marketing copies not only enhance conversion rate, but also improve brand exposure.
Already running a PPC ad campaign for your business, but not getting a significant return on investment? It is time to optimize the paid campaign by analyzing several factors or indices. Here is how Digital Mitro can help businesses in this regard.
Your ad budget depends on your industry, competition, and campaign goals. Most small to mid-sized businesses start with a budget that allows enough daily data for optimization. We guide you on the ideal amount to achieve meaningful conversions without overspending.
We track key performance indicators such as click-through rate (CTR), cost per click (CPC), conversion rate, cost per acquisition (CPA), and return on ad spend (ROAS). These metrics help us determine what’s performing well and where optimizations are needed.
Yes. A high-quality landing page significantly boosts conversion rates and improves Google Ads Quality Score. We provide free landing page consultation and optimization to ensure your ads lead users to a page designed to convert.
Absolutely. You retain full ownership and access to your Google and Meta Ad accounts at all times. We believe in complete transparency and ensure you can view campaign performance whenever you want.
We manage PPC campaigns for ecommerce, real estate, healthcare, education, local services, legal firms, startups, travel, finance, and more. Our experience across multiple industries enables us to create customized ad strategies that match your business goals.
Yes. We audit your current setup, identify issues in targeting, keywords, creatives, bid strategy, and landing page quality. Based on findings, we restructure and optimize your campaigns to deliver improved performance and higher ROI.